tbg
MMXXVI




01 — ABOUT
We build brands that shapes everyday culture as we combine sharp strategy with refined design to create experiences that perform as well as they look.
02 — process
how we DO it
1
We Talk
We listen, ask the right questions, and uncover the challenge. Together, we define your goals and the scope needed to reach them.
1
We Talk
We listen, ask the right questions, and uncover the challenge. Together, we define your goals and the scope needed to reach them.
2
You Decide
Scope and price are fixed from the start, with a clear process. You review the strategy and choose the direction we develop.
2
You Decide
Scope and price are fixed from the start, with a clear process. You review the strategy and choose the direction we develop.
3
WE Build
Strategy and design move together from day one, every decision is intentional, keeping the thinking clear and the final identity consistent.
3
WE Build
Strategy and design move together from day one, every decision is intentional, keeping the thinking clear and the final identity consistent.
4
You Own It
We refine every detail and prepare each asset for use. Then we hand over a complete brand system that is entirely yours.
4
You Own It
We refine every detail and prepare each asset for use. Then we hand over a complete brand system that is entirely yours.
03 — SELECTED WORK

Tajrba
Tech
A brand identity built around Cooperative Learning, bringing a structured UX writing academy and a supportive community together for learners across MENA.

Tajrba
Tech
A brand identity built around Cooperative Learning, bringing a structured UX writing academy and a supportive community together for learners across MENA.

Hayah Inn
Hospitality
A hospitality brand centered on city life, connecting comfortable stays with the character and everyday energy of Cairo and Alexandria.

Hayah Inn
Hospitality
A hospitality brand centered on city life, connecting comfortable stays with the character and everyday energy of Cairo and Alexandria.

Healthy Vibes
Food & Beverages
A brand built around Guiltless Food, bringing healthy meals and the pleasure of dining out together in one enjoyable, social experience.

Healthy Vibes
Food & Beverages
A brand built around Guiltless Food, bringing healthy meals and the pleasure of dining out together in one enjoyable, social experience.

EMLE Notes
Education
A brand identity for an Educational Ecosystem, bringing scattered medical learning resources into one connected experience across books, videos, and a digital platform.

EMLE Notes
Education
A brand identity for an Educational Ecosystem, bringing scattered medical learning resources into one connected experience across books, videos, and a digital platform.